[Guide] The 4 steps of SWOT analysis (and its matrix for download)

SWOT analysis is a strategic management tool. It is experiencing a renewed interest with the publication of the ISO 9001:2015. BlueKanGo came up with this new to help you to successfully implement it in your company.

It combines the analysis of an organization’s strengths and weaknesses with that of the threats and opportunities of its external environment to define strategies to better achieve its objectives/missions.

BlueKanGo provides this comprehensive guide with the 4 key milestones to achieve for the success of your SWOT analysis.

A document co-produced by Damien Perruchot (QualiWork). Download it (for free) now and enjoy!

Summary of the guide

  • Conduct a document review
  • Define the framework for the analysis
  • Identify strengths, weaknesses, opportunities and threats
  • Write the final report

+ A SWOT template to download in .ppt format

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